Meedia.de: Chris Boos speaking at DMEXCO
Chris Boos, Founder and CEO of arago GmbH, and Dorothee Bär, Minister of State for Digitization, held a discussion at this year’s DMEXCO,
an annual trade fair and conference for digital marketing and advertising. According to Boos, the entire topic around Digitization is being presented too negatively – one should start focusing on the real contents of it. Bär noted, that in order to do so,
the public needs to receive more examples and understand how AI affects them individually.
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